Who I am and what I do

I began my career initially in the signwriting craft, hand-painting and designing signage for business across Cork city and county. From there I moved into designing display systems and graphics for one of the largest sign companies in Munster. During this time, I developed a passion for design that led me to complete a degree in visual communication upon completion of which I was awarded Crawford College of Art & Design/ CIT Design Student of the Year.

I have decades of experience of successfully delivering projects, large and small and I am very easy to work with, combining a highly creative approach and a can-do attitude. I love nothing more than uncovering valuable business insights and converting them into world class brand strategy, brand identity, promotional material and web design.

I work closely with clients to ensure I add value, quality and craft to all that is delivered. I have an unrelenting focus on people and attention to detail. I believe that by always having those two things at the heart of design is where great brands are made. This focus allows my clients stories to be communicated as simply as possible and by whatever means work best.

The values I live
and work by are:

Curiosity: I ask questions to uncover insights, I am inquisitive about my clients’ businesses and other categories.

Collaboration: I am practical and easy to work with.

Creativity: I make unexpected connections to deliver valuable design solutions for my clients.

Clarity: my simple, robust process means expectations are met and exceeded.